Built in Sofia. For the CEE belt. For clients anywhere.

Recruitedia is a CEE-focused recruitment and EOR firm founded in 2023 in Sofia. Six products across Delivery (Search · Embedded · Launch · Employ) and Advisory (Insights · Blueprint).

Ivona Ninova

I'm Ivona Ninova.

I founded Recruitedia in 2023 after years inside the recruitment industry watching the same pattern: international companies wanted to hire in Eastern Europe and were stuck between global platforms that didn't know the markets and local agencies that only operated in one country.

We've now served clients HQ'd in 12+ countries — and the common thread isn't where they're based, it's that they want senior, founder-led CEE coverage rather than a platform menu.

I also work as a freelancer on Toloka AI's mass hiring team, where we design AI-augmented pipelines. Those patterns now anchor our advisory practice, Recruitedia Blueprint.

— Ivona

Our team & values

Senior recruiters with deep functional specialization. Country leads across the nine CEE markets. Operations and payroll specialists for the Bulgarian license. A network of named EOR partners — no anonymous subcontracting.

Senior on every call

Every client gets a senior recruiter — not a coordinator. Founder on every kickoff.

Publish, don't hide

Public pricing. Public SLAs. Public guarantees. The industry's secrecy doesn't serve anyone.

We say no a lot

No retail, no manufacturing, no healthcare. No roles outside our verticals or outside CEE.

Geography-agnostic clients

You can be HQ'd anywhere. We don't price-up clients in the US or Asia.

Vendor-agnostic advisory

On Blueprint engagements we recommend the tools that work, not what we resell.

Founder-led, by design

Ivona is on every kickoff. Not a sales-then-handover model.

Let's talk.

Book a 20-minute briefing. No pitch. Just market context for the role and country you're considering — or a read on whether the cross-border employment model fits your jurisdiction.